Fête de la Musique
Ambition
In a context of emerging from the Covid-19 pandemic, launch the festival season in France during the Fête de la Musique.
Mission
Celebrate the Fête de la Musique by organizing the first festival of the year 2021 and the first festival ever organized at the Elysée Palace.
Strategy
The Fête de la Musique has become an unmissable event between the French and their artists, it has become an event of national culture and of France’s international influence. This June 21, 2021 was special. It marked the 40th edition of this event, but not only, it was the symbol of the return of happy days. Under the artistic direction of Jean-Michel Jarre, several talented artists from the young electro generation such as NSDOS, Irène Dresel or ڭليثر Glitter٥٥ were invited on stage. For one day, the Elysée Palace hosted the first festival of the year 2021. And for the first time an electro festival took place in the Elysée courtyard during a celebration of the music broadcast simultaneously on Culturebox, the cultural audiovisual channel of the France Télévisions group.
“It’s great to launch the festival season, and the return of festivals to the courtyard of the Elysée is quite symbolic,” rejoiced Jean-Michel Jarre.